AdWords Enhanced Campaigns – Are you ready?
Its been a while since Enhanced campaigns have been talked about.. While many of you would be plainly ignorant & at peace others would be feeling ignorant & miserable at the impending time...
View ArticleAdwords Dynamic Search Ads
Innovation from Google Adwords Google Adwords has introduced this innovation so that the advertiser gets every element of their campaign automated. Thus the adcopy is generated by Google Adwords based...
View Article6 Most Common Mistakes To Avoid in Adwords
1. Targeting your ads for people outside your targeted location It’s a common mistake that many people choose the Google recommended option. But we have to make sure whether we need to target those who...
View ArticleMobile Websites vs. Responsive Websites
A lot of people are very quick to scrap the idea of having a mobile website. Responsive websites seem to be preferred nowadays, and with the multitude of screen sizes websites need to cater for it’s...
View ArticleUAE Internet Social & Mobile Statistics 2015 Infographics
The year 2015 has proved to be a time of social media prominence with phenomenal digital growth in UAE and across the world. We have seen mobile devices dominating the digital world in 2014 and this...
View ArticleContextual Advertising
Being known as the ‘Shopaholic’s Paradise’, Dubai is indeed the hotspot for some of the best buys. Let alone the shops that are seen in and around the city overflowing with buyers, the surge of...
View ArticleUAE steps into the Instagram Ad fad
Two years ago, Instagram, one of the fastest growing mobile networking services, joined the bandwagon of promoting advertisements. A trend of paid advertisements ascended into every Home Feed in the...
View Article7 reasons why brands in Dubai should advertise on Instagram
Attention smart, proactive business owners, marketing managers in Dubai, Riyadh, Kuwait and rest of the Middle East. This is the right time for you to advertise your brand on Instagram and you...
View ArticleFlash Ads on the verge of a rubout
Adobe Flash Player has been slowly, yet surely moving onto the dark side of the moon. Google has nodded its agreement to scratch out Flash Professional from June 2016. Though this death sentence was...
View ArticleSilent Video Ads Top the Charts on Facebook
An image conveys a message smarter than a thousand words – this is why visual advertisement campaigns are always more enticing. Facebook showcases videos aplenty and most of them are video ads. Many...
View ArticleAdWords Enhanced Campaigns – Are you ready?
Its been a while since Enhanced campaigns have been talked about.. While many of you would be plainly ignorant at peace others would be feeling ignorant & miserable at the impending time bomb?...
View Article6 Most Common Mistakes To Avoid in Adwords
1. Targeting your ads for people outside your targeted location It’s a common mistake that many people choose the Google recommended option. But we have to make sure whether we need to target those...
View ArticleMobile Websites vs. Responsive Websites
A lot of people are very quick to scrap the idea of having a mobile website. Responsive websites seem to be preferred nowadays, and with the multitude of screen sizes websites need to cater for it’s...
View ArticleUAE Internet Social & Mobile Statistics 2015 Infographics
The year 2015 has proved to be a time of social media prominence with phenomenal digital growth in UAE and across the world. We have seen mobile devices dominating the digital world in 2014 and this...
View ArticleSilent Video Ads Top the Charts on Facebook
An image conveys a message smarter than a thousand words – this is why visual advertisement campaigns are always more enticing. Facebook showcases videos aplenty and most of them are video ads. Many...
View ArticleSearch Ads Rolled Out for the Apple App Store
Following the beta test that began in June, Apple’s App Store will display search ads from Wednesday, October 5. The ads will appear at the top of the results page when an iOS user enters a search...
View ArticleWhy Brands in MENA Should Advertise on YouTube Right Now
Businesses with an audience in the MENA region should take note – the key advertising channel of 2017 is not going to be FB or Google, but online videos. People are switching to them for entertainment...
View Article6 Most Common Mistakes To Avoid in Adwords
1. Targeting your ads for people outside your targeted location It’s a common mistake that many people choose the Google recommended option. But we have to make sure whether we need to target those...
View ArticleGoogle Ads Notes | All about Adwords Notes Feature
Is your Google Ads account following proper Housekeeping? Frustration leads to innovation. And Google – a company in the growth path since its birth on 4th September 1998 has always been sensitive to...
View ArticleGoogle Ads Location Targeting
Are you showing your ads to the wrong locations? Location targeting in Google Ads One of the targeting options of google search ads is the location targeting option. Google gives us the option to...
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